From First Conversation to Long-term Support

When, Robert Lee, our Head of Sales Africa, sees a refrigerated truck carrying maxwell+spark technology pass him on the road, he remembers when it was still only a conversation with a customer: “You remember when you engaged in that sale, and how now there’s this piece of equipment out there, performing for the customer, performing…

From Promise to Proof: fridge.li Gen3 in Operation

For a dairy delivery vehicle, reliability matters. So, what is the first real-world data telling us about fridge.li Gen3 in operation on a Clover truck? Across three weeks of active operation in Johannesburg, the battery-electric refrigeration system completed 13 delivery days on a large-volume supermarket route. The unit ran at a 2°C setpoint, with the…

Top 250: NL’s Fastest Growing Firms

Decarbonisation becomes meaningful when it works in daily operations. That has been our focus at maxwell+spark: building lithium-ion battery systems for industrial logistics environments where uptime, reliability, serviceability and total cost of ownership matter. We’re pleased to share that maxwell+spark has been selected for the 2026 Top 250: NL’s Fastest-Growing Firms by Erasmus Centre for…

Regional Field Service Lead

Job Description: The Lead Technician is responsible for coordinating and overseeing the daily operations of the field service team, ensuring superior customer service, high-quality maintenance and repairs, efficient scheduling, and effective communication with clients. This role leads by example, drives continuous improvement, and ensures technical excellence in all after-sales service delivery. Focus Area 1 Team…

Customer Questions: Do we need to rebuild our operation around battery powered refrigeration?

Battery refrigeration sounds good. But do we need to rebuild our operation around it? It’s one of the first questions operators ask about any new technology. Working with DistriFresh B.V., a Dutch temperature-controlled food distribution operator, we monitored how a battery-electric refrigeration system (advantage.li) integrated into an existing fleet. We were not looking at performance…

Customer Questions: What happens if your refrigeration runs out mid-route?

It’s the first question most operators ask—and for good reason. In temperature-controlled logistics, failure isn’t just inconvenient. It’s costly, visible and immediate. Over nearly two years of real-world operation with DistriFresh B.V. in the Netherlands (a temperature-controlled distributor of fresh and frozen food products) we tracked performance via fleet telemetry across more than 1,800 delivery routes.…

What Is Sticking to Lead-Acid Really Costing You?

Sticking with lead-acid forklifts is costing you. Let maxwell+spark’s lithium-ion technology boost savings, efficiency, and competitiveness. Across Europe, many businesses still rely on lead-acid forklifts, but at what cost? Setting up a lead-acid battery bay in the EU/UK can easily exceed €40k, with annual operating costs ranging from €5k to €15k, depending on fleet size…

Beyond Batteries

At maxwell+spark, we’re sometimes introduced through individual products — a battery for a forklift, a system for a refrigerated trailer, a standby solution for a site. But what’s been shaping our work more and more is not a product portfolio. It’s a power ecosystem. Across material handling, cold chain transport and stationary energy, the same…